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The revelation of the ‘connected customer’

  The phrase ‘connected customer’ describes most of the population; shoppers who shop across more than one of the company’s three main ...

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Beacon technology attractive for retailers

Beacons are a type of a low-cost, micro-location-based technology that use Bluetooth for communicating with beacon enabled devices.

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Shoppers welcome in store smartphone offers

  81% of shoppers would take up a retailer’s offer sent to their smartphone while shopping in store a survey finds.  

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In-store technology – tablets provide opportunity

  After a period of intense development by major manufacturers led by Toshiba and HP, the implementation of smart in-store technologies such as tablets ...

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Wearable technology need to be made truly wearable in 2015

  Wearables will expand beyond simple counting into something that truly connects.  

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2014: The year consumers fully embraced click-and-collect

  50% of shoppers are using click-and-collect and 15% consider shopping to be a hassle, new research revealed.   

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Retailers need to bridge the gap between digital and physical shopping experiences

  Research revealed there is a growing disparity between the physical and online experience and UK shoppers now expect more from their in-store shopping ...

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Digital signage in store can make a difference

  Digital signage has come of age and is now seen in various locations throughout stores, from window displays to till points and shelves.   

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Enhance in store experience with digital technology

  Mobile and digital technologies are evolving rapidly with positive implications for businesses, particularly those in the retail and hospitality ...

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Three-quarters of shoppers want more high street tech, report finds

  Research commissioned by eBay revealed that 74% consumers said they want to enhance their shopping experiences by using new multi-channel ...

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